True to its name, the Social Media Helpline provided rapid social media help and know-how for schools dealing with cyberbullying and other content harmful to students. Like any helpline, we customized the help to whatever the incident was – harassment, threats, conflict, cyberbullying, nude content, etc. If it was harmful or threatening harm to a K-12 student, we could help get it taken down quickly.
We helped schools…
- Navigate students’ favorite apps & social media services
- Report content that’s harmful to students through those apps
- Delete cyberbullying and harassment
- Get a handle on the digital part of school incident response.
We could do this because of our work with the social media apps and services students used – Instagram, Snapchat, Twitter, Kik, YouTube, TikTok (then Musical.ly), Facebook, etc. – since their early days in the last decade. No other school-serving organization provided this service, including companies that provided social media monitoring services.
Issues we helped with: We helped get content involving harassment, impersonation, cyberbullying, threats, conflict and nudity deleted. For examples of cases we worked on, click here.
We piloted the service in California, Georgia and Washington State during the 2015-’16 school year, with great results, then opened the helpline up to schools nationwide. See our Testimonials page.
Who called us? Mostly middle and high school administrators, counselors and student advisers. We also helped district staff and school resource officers.
What else?: Click here to know how the helpline worked.